Kevin Cope
President and CEO, Acumen Learning
“See the Big Picture:Business Acumen to Build Your Credibility, Career & Company”
This session simplifies complex and intimidating financial concepts and teaches participants our Five Business Drivers model. Understanding this model enables employees, no matter their role or experience, to practice and perfect their business acumen throughout their careers. Participants will understand how to execute better, smarter, and faster business decisions that drive profitable and sustainable growth. Our research indicates that 90% of employees lack a basic understanding of important business measures. Those who do understand these financial concepts (CXO level employees and the finance department) often struggle to communicate their knowledge with stake holders and employees with clarity of purpose. This lack of understanding and clarity results in managers who struggle to align their strategy with corporate results, departments that are too insular, and organizations that scramble when it comes to turning increased complexity into financial advantage. Employees within these organizations lack the courage and conviction to explain what they need to do in clear, simple terms, and how their workgroup, team, or organization will improve the company’s money-making process. This leads to a feeling of isolation and uncertainty. The results are employees who shy away from making important business decisions, employees who make uninformed business decisions, or employees who slow down the decision making process in an effort to avoid making the wrong choice.
Biography
Kevin Cope is not only a successful executive, he’s a trusted resource and confidante to top business leaders from around the world. Having mastered his business acumen at the Covey Leadership Institute, Kevin spent a decade helping FranklinCovey define the role of a leader in the 21st century. Recognizing that business acumen is essential to leadership development, Kevin partnered with Stephen M.R. Covey to start Acumen Learning in 2002 – a specialized training company that has introduced their Five Business Drivers model to 16 of the Fortune 50. “Smart, insightful, straightforward, engaging” are just some of the words used consistently by business leaders to describe Kevin.


